distributors

Intel/Altera Could be a Distribution Game-Changer

Altera Corp.’s acquisition by Intel Corp. looks like a sure winner in all ways but one: Altera’s distribution channel. FPGA maker Altera and its closest rival Xilinx Inc. are two of the last suppliers practicing an unofficial distribution policy called “shelf-sharing.” Under shelf-sharing, a supplier refuses to be sold by (or “share shelf” with) any…

Membrane Potentiometers Open Up New Design Opportunities

Membrane potentiometers are mature components with more than twenty years in the industry, and can be used in the same applications as traditional potentiometers. Over the years, the technology has made some significant advances making them a competitive alternative to traditional linear and rotary position sensors. Key technical parameters that designers should consider when selecting…

Intel: Still Betting Big Bucks on Change

Intel Corp. has reached a deal to acquire Altera Corp. for $16.7 billion in continuation of a multi-year effort by the company to widen its offerings and transform into an enterprise able to sell components into new markets, including faster-growing data center and Internet of Things (IoT) applications. The planned acquisition of Altera, a leading…

Is NAND Flash in Limbo? Channel Pricing and Corporate Strategies

The more things change, the more they stay the same. Such is one version of the current tale in the NAND flash market as seasonally weak demand hangs on and prices limp along. Given how impressive 2014 was for a good chunk of the global semiconductor and electronics supply chain, it’s a good time to check midstream channel…