Kayla Matthews, a business productivity blogger and tech journalist, has a degree in English and technical communications from Shippensburg University. As an experienced writer, she has a passion for biztech, corporate productivity, and organizational improvement. Kayla is fully committed to writing compelling stories while communicating complex industry topics to a broad audience. She has written for sites such as American Machinist, Freight Waves, Retail Insider, Electrical Contractor, and more. Matthews was named one of IBM's THINK influencers in 2018. To learn more, visit ProductivityBytes or follow her on Twitter @KaylaEMatthews.

smartphone, industry, Covid-19

5 Ways Coronavirus Is Affecting the Smartphone Industry

The first quarter of 2020 has represented a historic low for the smartphone industry. While some technology sectors, like cloud services, have excelled amid the coronavirus pandemic, the mobile industry has not. As Covid-19 continues to spread throughout the globe, it’s causing substantial economic effects on smartphone companies. Counterpoint Research reports a 13% year-over-year loss…

manufacturing, resiliencyomnichannel, distribution, customers, band, loyalty

6 Pros and Cons of an Omnichannel Distribution Strategy

An omnichannel strategy is great for customer service, but it can be challenging to implement. Omnichannel requires a fine-tuned system that functions across multiple channels, mostly in-store and online. No matter where the customer interacts with the company, the experience is the same. This strategy isn’t to be confused with multichannel marketing, which only uses…