Infineon’s Cypress Buy Shouldn’t Shake the Channel

Buyers probably won’t see a shakeup in the distribution channel as Infineon Technologies embarks on its $10 billion acquisition of Cypress Semiconductors. Both chip companies sell through global volume distributors Arrow Electronics Inc., Avnet Inc. and Future Electronics Inc. They also have Digi-Key, Mouser and Newark in common, small-volume (or “catalog”) distributors that cater to…

Allied Inks Deal With Wurth

Allied Electronics has been named a North American distributor for Würth Electronics, a manufacturer of electromagnetic compatibility (EMC) and inductive components. “The Würth Electronics portfolio complements our interconnect, passives and electromechanical portfolio quite well,” said Allied product director Rebecca Weiser. “With its commitment to provide customers a breadth of product and excellent customer service, Würth Electronics fits…

How Engineers View Demand Creation

Engineers should be thrilled by all the attention they’re getting these days. Component makers, manufacturer’s reps and now distributors have all pledged to be the designer’s best friend. The industry’s’ two largest distributors, Avnet Inc. and Arrow Electronics Inc., have invested heavily in field applications engineers (FAEs) and in the maker movement — Arrow has…

TRACO Power Opens North American Office

TRACO Power, established more than 35 years ago, is a recognized leading designer & manufacturer of high quality DC/DC and AC/DC power conversion products. TRACO Power North America, a wholly owned subsidiary of TRACO Electronic AG with headquarters in Baar, Switzerland, will support the North American distribution network and support customers directly with both technical…

RS, Allied Sign Taiwan Semiconductor

RS Components (RS) and Allied Electronics (Allied), the trading brands of Electrocomponents plc (LSE: ECM), the global distributor for engineers, have announced a new global distribution agreement with Taiwan Semiconductor. The agreement extends the existing partnership with RS into the US, Canada and Mexico through Allied, its sister company in North America. The Taiwan Semiconductor range includes discrete power rectifiers, analogue…

Allied Inks Deal With Rittal

Allied Electronics, a trading brand of Electrocomponents plc (LSE: ECM), recently signed a distribution agreement with Rittal Corporation, a leading global manufacturer of enclosures and climate control products. Allied will add over 400 Rittal products to their linecard including  industrial and IT enclosures, racks and accessories, including climate control and hybrid applications.    “Adding Rittal strengthens…

Allied Electronics Receives 8 Awards at EDS Conference

Allied Electronics, a trading brand of Electrocomponents plc (LSE:ECM), received 8 awards at the recent 2013 EDS Conference held in Las Vegas, Nev. Allied was recognized by its supplier partners for sales excellence, sales growth, outstanding distribution, marketing and more. Allied received the following honors: * 2012 Million Dollar Club Award from NKK Switches* Distributor…

Allied Electronics Recognized by Honeywell

Allied Electronics, a trading brand of Electrocomponents plc (LSE: ECM), was recently recognized by Honeywell Sensing and Control with an Innovative Marketing Communications Award – Silver. Allied was selected for the award because of integrated marketing strategies used to promote the Honeywell brand to internal and external customers. “We congratulate Allied Electronics for their exceptional…