Incentivizing e-Waste Recycling

The United States is a nation of consumers, and there are few things we enjoy more than our electronic gadgets. Unfortunately, for every new device — or upgrade — introduced to the market, there’s an older model that becomes obsolete. The world produced 41.8 million metric tons of e-waste in 2014, according to a study…

E-Commerce Gets Beyond Brown Boxes

Traditional retailers have long known that as important as a product is, how it’s packaged is equally important, at least when a product is sitting on the shelf. Now, however, with e-commerce becoming a regular part of the retail landscape, e-tailers are starting to ask themselves about the role of packaging in on-line sales. What’s…

Analyzing Consumer Preferences & Buying Behaviors

Every link in the supply chain can benefit from understanding what consumers expect when buying electronics and how behaviors have changed over time. Understanding the Customer Journey Consumer engagement varies by industry. The trends, preferences, and expectations differ based on what is being purchased. Analyzing industry-specific shopping behaviors reveals valuable insight that benefits suppliers, manufacturers,…

How Growing Customer E-Commerce Demand Drives New Retail Reality

Spending on new retail technology continues to grow year-over-year. PwC predicts that from 2015 to 2020 investments in digitization will increase the financial value of a typical retail company’s supply chain by 60%. Retailers, especially those selling high-tech products, are survivors. They understand agility matters.  Today’s greatest challenge isn’t embracing disruption, but being able to…