Mouser Electronics Partners with Macnica

Mouser Electronics, Inc. and Macnica, Inc. are pleased to announce a new strategic partnership to deliver the highest levels of service and support to Japanese design engineers. With the partnership, Mouser and Macnica are introducing a new co-branded website available to customers in Japan. Macnica is the leading Japanese semiconductor distributor focused on offering technical support and the continuous advancement…

Distribution: Turf War for Design Engineers Raging at Electronica

Electronica 2016 is bustling and distribution is at the heart of things. The booths are packed; meeting rooms are chock-full, and everyone is decidedly optimistic about the future. Overall, the mood is positive and intense competition is, again, in vogue. I won’t mention corporate names in this blog; I’ve ruffled enough feathers this year (please…

Digi-Key Improves TechZones

Thief River Falls, Minn. – Global electronic components distributor Digi-Key Electronics, the industry leader in electronic component selection, availability and delivery, today announced its new and improved online TechZones, as part of a recent series of web site updates. The TechZones are designed to give design engineers an at-a-glance aggregate view of new products, technical…

Digi-Key & Mentor Graphics Roll Out New EDA Tools for Engineers

Digi-Key and Mentor Graphics Corporation (NASDAQ: MENT) today announced the availability of new professional-level EDA/CAD tools, starting at under $200. The jointly developed Designer Schematic and Designer Layout tools are available today exclusively from Digi-Key. The new Mentor Graphics software is part of the company’s recently expanded suite of design tools, also announced today. For the…

What Do Design Engineers Really Want?

Most components suppliers and distributors say they primarily target audience electronics design engineers. Executives at these companies say engineers are the most important customers they aim to serve. The desire to serve design engineers is not in doubt what’s uncertain is how well components vendors and distributors really know what these customers really want. Just…

5 Areas Engineers Impact Procurement

In putting together the slides for a technical review, I realized that two thirds of the staff at Lytica have technical degrees; mostly electrical engineering but also computer science, mathematics and related fields. While not a total surprise, it is unusual to have this technical depth in a supply chain company and it is also…