Fitbit Versa

Fitbit’s Supply Chain Strategy Leverages Cognitive Sourcing to Manage Costs

At a recent Cognitive Sourcing Summit, hosted by LevaData, EBN sat down with Kevin Purser, head of global supply chain sourcing & procurement at Fitbit to find out about the company’s supply chain strategy.  Purser joined the company in 2015, having worked in senior supply chain positions at several global electronics manufacturers including VeriFone and…

Global Wearables Market Grows 10% in 2017

The worldwide wearables market continued its upward trajectory in both the fourth quarter (4Q17) and full year 2017 with total shipment volumes reaching new records. Moreover, thanks to a surge in smartwatch shipment volumes, Apple moved past competitors Fitbit and Xiaomi to claim overall leadership for both the quarter and the year. According to data…

Chinese Wearable Device Vendors Challenge Market Leaders

A new IDC report reveals that Chinese manufacturers are making significant inroads as leading wearable device vendors with volume shipments continuing to ramp significantly. Global shipment volume for wearables in the third quarter of 2015 (3Q15) totaled 21 million units, up 197.6 percent from 7.1 million units shipped in 3Q14, according to the International Data…