B2B Branding Trumps Consumer Marketing Challenges

Brands are about identity. They’re designed to separate entities from one another, like one rancher's steer from another. For business success, they must stand for something meaningfully different from competitors to their audience, community, customer base, etc. True in every business, it may be even more important for the global electronics OEM who are living…

U.S. Manufacturing Grows but Slower

U.S. manufacturing has been on a growth track, but that trend is slowing, according to supply chain executives polled in the latest Manufacturing ISM Report on Business.  The overall economy has grown for 122nd consecutive month, with economic activity in manufacturing expanding in June. However, growth has been modest, perhaps related to a variety of…

Electronics Manufacturing Evolves to Imagine Industry 4.0

The electronics manufacturing world is evolving. Recent years have seen significant changes thanks to the adoption of innovative technologies, which are encouraging manufacturers to re-imagine how products are designed and produced in the smart factories of tomorrow. Since the 18th  century, we have moved through various revolutions – shifting from farming to industrial production to…

U.S. & China Trade Tensions Touch Global Electronics Supply Chain

While the shifting political landscape and subsequent tension between America and China is no secret, the ripple effect is harder for the average citizen to perceive—especially when those ripples aren’t yet affecting their wallets. With the current administration’s implementation of tariffs on certain Chinese imports, however, the corresponding tension could very well impact the average…

Use On-Demand Warehousing to Overcome Trade Conflicts

As trade conflicts between the United States and countries like China and Mexico escalate, U.S. companies are facing a growing number of supply chain challenges. From drastically heightened prices on imported goods to lengthy delays on inbound shipments, the repercussions of recent trade disputes have profoundly impacted the supply lines, profit margins, and overall growth…

GE Appliances Grows in Georgia with $130 Million in Investments, Creating 300 New Jobs

Atlanta, GA—  GE Appliances (GEA), a Haier company, today announced three significant investment and job growth initiatives in Georgia that will significantly expand the company’s operations in the state and are part of GE Appliances’ goal to become the leading appliance manufacturer in the U.S. The initiatives include $43 million invested in the company’s Roper…